Bestsellers

We have collected our best sellers to make it easier for you when shopping for your luxury perfume. View our range of Fragrances, Eau de Toilette, Eau de Parfum and Deodorants includes virtually every scented product needed to treat a loved one or yourself to an instant hit.

It's no surprise that fragrances are some of the most memorable gifts. Every time we smell a certain aroma or fragrance, we are transported to a moment, a place, or a cherished memory. So you can imagine why there's no better way to show someone you're thinking of them than by giving them a new signature fragrance.

When choosing a fragrance, think about what represents you best. Your personality can be a good indicator of the eau de toilette or eau de parfum you might like.

We recommend fragrances that best suit these personality traits:

Sensitive – fruity, floral , earthy

Sensitive people enjoy some alone time. They like to ground themselves in the moment or connect with their surroundings, so aim for products with uplifting and familiar scents. Fruity, floral or earthy scents are ideal as they are reminiscent of nature.

Bold – musk, woody, leather, vanilla

Brave people are strong leaders and enjoy making a statement. This type of person may find stronger, complex agreements attractive as they bring out an adventurous and daring nature. Scents of musky, woody, leather or vanilla make alluring scents for strong-willed people.

Romantic – leather, floral, rose, citrus

Romantic individuals seek connection and intimacy, which means they are attracted to scents that are sensual, playful and uplifting. Romantics will love the soft scents of citrus, rose and other floral scents, while leather will override feelings of fairytale intimacy.

Discover the full collection of perfumes at emma.co.uk and fall in love with your signature scent today!